- Develop and implement data-driven performance marketing strategies to drive customer acquisition and revenue growth.
- Manage and optimize digital advertising campaigns across multiple platforms, including Google Ads, Facebook Ads, and other paid media channels.
- Analyze campaign performance and provide actionable insights and recommendations for improvement.
- Collaborate with the creative team to develop compelling ad creatives and landing pages.
- Stay up-to-date with industry trends and best practices to ensure the continuous improvement of marketing efforts.
- Design, develop, and maintain websites and web applications using HTML, CSS, JavaScript, and other relevant technologies.
- Ensure the technical feasibility of UI/UX designs and optimize applications for maximum speed and scalability.
- Collaborate with cross-functional teams to gather and define requirements, create technical specifications, and deliver high-quality solutions.
- Troubleshoot and debug issues, perform regular updates, and ensure website security and data integrity.
- Stay updated with the latest web development trends, tools, and technologies to continuously improve the development process.
- Edit and assemble raw video footage into polished and engaging content for various platforms, including social media, websites, and marketing campaigns.
- Collaborate with the creative team to understand project goals and ensure the final product aligns with the brand’s vision and objectives.
- Add graphics, special effects, sound, and music to enhance video quality and storytelling.
- Manage and organize media files, ensuring efficient workflow and timely project delivery.
- Stay updated with the latest video editing software, techniques, and trends to continuously improve the editing process.
- Develop and execute social media strategies to increase brand awareness, engagement, and follower growth across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
- Create, curate, and schedule engaging content, including text, images, videos, and infographics.
- Monitor and analyze social media performance metrics and provide insights and recommendations for improvement.
- Engage with the online community, respond to comments and messages, and foster positive interactions with followers.
- Stay updated with the latest social media trends, tools, and best practices to ensure effective social media management.
- Create visually appealing and on-brand graphics for various marketing materials, including social media posts, websites, advertisements, and print collateral.
- Collaborate with the marketing team to understand project requirements and deliver high-quality design solutions.
- Develop and maintain a consistent visual identity across all brand touchpoints.
- Stay updated with design trends, tools, and software to continuously improve design processes and output.
- Manage multiple design projects simultaneously, ensuring timely delivery and adherence to deadlines.
- Plan, shoot, and edit high-quality video content for various platforms, including social media, websites, and marketing campaigns.
- Collaborate with the creative team to understand project goals and ensure video content aligns with the brand’s vision and objectives.
- Set up and operate video equipment, including cameras, lighting, and audio equipment, to achieve the desired visual and audio quality.
- Manage video files, organize media assets, and maintain an efficient workflow.
- Stay updated with the latest videography techniques, equipment, and trends to continuously improve video production quality.