F&B Digital Marketing That Turns Clicks Into Revenue
Best Food and Beverage Digital Marketing Agency in Malaysia
As the leading F&B digital agency in Malaysia, Marvant Evolutions understands the local nuances that drive real footfall. We optimize the entire journey, from navigating halal concerns and delivery SLAs to managing "survey dulu" customers and WhatsApp reservations, ensuring your marketing spend converts into empty plates and loyal regulars.
Challenges For F&B Firms Towards Digital Marketing In Malaysia
If you had done digital marketing for your F&B company, here’s a quick assessment on whether you had encountered such scenarios or not.
You’ve spent a lot on ads… but returns are disappointing
You keep paying for clicks and impressions, yet the WhatsApp stays quiet, or fills up with “price only” chats, delivery radius questions, promo hunters, and enquiries that never turn into real bookings or orders.
You’re not sure what content works for FnB products
You post dishes, promos, and outlet shots, but customers still ask the same questions about halal status, portion size, spice level, ingredients, wait time, and parking, then scroll away because they don’t feel confident enough to choose you.
You don’t know which solution fits your FnB operation
Every channel and tactic sounds “right” in theory, but your business type (restaurant, café, bakery, cloud kitchen, catering) needs a different approach and you’re tired of guessing what actually suits your customers.
You’re unsure which channel maximises reach to your target audience
Your customers bounce between TikTok, Google, Maps, reviews, delivery apps, and WhatsApp before deciding, so relying on one platform feels like you’re missing the repeat touchpoints that finally make them convert.
Your enquiries do not lead to showroom visits
You keep paying for clicks and impressions, yet the WhatsApp stays quiet, or fills up with “price only” chats, delivery radius questions, promo hunters, and enquiries that never turn into real bookings or orders.
You’re not sure what content works for FnB products
You post dishes, promos, and outlet shots, but customers still ask the same questions about halal status, portion size, spice level, ingredients, wait time, and parking, then scroll away because they don’t feel confident enough to choose you.
You don’t know which solution fits your FnB operation
Every channel and tactic sounds “right” in theory, but your business type (restaurant, café, bakery, cloud kitchen, catering) needs a different approach and you’re tired of guessing what actually suits your customers.
You’re unsure which channel maximises reach to your target audience
Your customers bounce between TikTok, Google, Maps, reviews, delivery apps, and WhatsApp before deciding, so relying on one platform feels like you’re missing the repeat touchpoints that finally make them convert.
Why Digital Marketing Is Non-Negotiable for F&B Companies in Malaysia
If your business has never done digital marketing, here are some reality checks to reconsider:
F&B customers are already digital-first
- Many diners research online before deciding where to eat.
- Mobile-first research shapes dine-in, takeaway, and delivery choices.
- The "research first, visit later" behavior is the new industry standard.
Competitive Market
- Over 136,000 F&B establishments are currently operating in Malaysia.
- A crowded market means brands must compete harder for attention.
- Standing out is essential to capture the same mealtimes.
Customer engagement takes multiple touchpoints
- Customers rarely convert on the first interaction.
- Repeated exposure to menus and reviews builds brand credibility.
- Digital touchpoints reduce doubt about quality and operations.
What Are The Digital Marketing Solutions For
F&B Businesses in Malaysia
Google Ads
Target high-intent diners actively searching for your cuisine and location. Convert ready-to-act customers instead of casual scrollers.
Traditional SEO /
AI SEO
Rank for specific search terms like "near me" and catering packages. Use AI to amplify visibility across all discovery channels.
Social Media Management
Build trust through consistent behind-the-scenes content and menu highlights. Turn followers into loyal customers when the timing is right.
Facebook / Meta Ads
Reach local families and office crowds using precise interest signals. Drive quality WhatsApp enquiries and bookings from likely converters.
XiaoHongShu Ads
Leverage authentic KOC reviews to build premium trust for lifestyle dining. Drive high-quality conversions through influential, discovery-based content.
Content Creation
Balance organic storytelling for credibility with paid creatives for sales. Ensure long-term brand pull while hitting short-term revenue targets.
Website Audit & UX Optimisation
Streamline your site structure to make booking and ordering effortless. Reduce drop-offs by providing clear pricing, hours, and delivery info.
Lead Generation
& Conversion Optimisation
Refine your follow-up flow to qualify leads by budget and timing. Turn paid traffic into confirmed bookings with better response handling.
TikTok Ads
Use short-form video ads to build rapid awareness and strong brand recall, ensuring your interior design brand is remembered when homeowners decide to renovate.
So Many Solutions, Where To Start First?
No worries. Our expert team supports you through a structured workflow of research, execution, and optimization. We deliver tailored digital marketing solutions designed specifically to drive real results for your F&B business.
Our Specializations
We specialized in digital marketing for various segments of F&B industry in Malaysia.
Cafe & Specialty Beverage Outlets
We enhance the "dine-in" experience by driving foot traffic through mouth-watering visual storytelling, localized SEO, and strategic management of reservation platforms and social proof.
Clients: Miltoast House, Coco Loca and The Soybean Factory
Ecommerce
We scale online food brands by utilizing Push Marketing for rapid customer acquisition, Pull Marketing (Technical SEO and Retargeting) to capture high-intent shoppers, and high-quality Content Production to drive conversions and long-term brand loyalty.
Clients: Dooran Dooran
Why Choose Us As The
F&B Digital Marketing Agency in Malaysia
One-Stop Digital Marketing Solution
Data-Driven Campaigns
Built for Real Decisions
Proven Track Record for Food and Beverage Clients
Why Choose Us As The
Interior Design Digital Marketing Agency in Malaysia
One-Stop Digital Marketing Solution
Data-Driven Campaigns
Built for Real Decisions
Proven Track Record for Interior Design Clients
The Work We’re Proud Of
Brands That Trust Us
Frequently Asked Questions
What is your starting price range for digital marketing solutions for F&B businesses in Malaysia?
Our starting price is RM5,000 per month for our F&B clients in Malaysia. This pricing applies to comprehensive digital marketing solutions, including Meta (Facebook & Instagram) Ads, XiaoHongShu marketing, Google Ads, and location-based targeting to drive foot traffic to your outlets.
How long does it take to launch a digital marketing campaign for a restaurant or F&B brand?
For F&B projects, the initial setup typically takes 2 to 4 weeks. This timeline covers market research, menu-focused content planning, professional food photography/video production, and campaign configuration. Once launched, we provide continuous support through real-time monitoring and monthly performance reviews to ensure your brand stays top-of-mind for hungry customers.
What is the minimum ad spend budget for an F&B business in Malaysia?
While the average starting point is approximately RM3,000 per month, your total monthly spend can range from RM13,500 to RM38,000+. This depends on your target area’s density, your Cost-Per-Click (CPC), and how aggressively you wish to bid on high-intent keywords like “best cafe in KL” or “halal fine dining.”
How many F&B clients have you worked with in Malaysia?
We have successfully partnered with over 50 F&B brands across Malaysia, ranging from boutique cafes to multi-outlet restaurant chains. Our expertise includes Google Ads, Meta Ads, XiaoHongShu Ads, SEO, and high-end Video Production designed to make your dishes go viral.
Coco Loca
Generating 40+ Franchise Leads with RM0.14 Lead Costs
Our Solution: Deployed full-funnel Meta performance ads, a Shopee storefront, and high-conversion graphic design strategies.
The Results: Achieved a RM0.14 cost-per-message for openings and secured 40+ franchise inquiries under RM2,000.
The Soybean Factory
Driving 450,000 Impressions via 36% Organic Reach Growth
Our Solution: Scaled visibility through organic growth, influencer partnerships, and storyboard-driven content marketing.
The Results: Boosted organic reach by 36% while generating over 450,000 impressions via strategic KOL sourcing.
Miltoast House
Explosive XHS Launch Secures 2,000 Followers in 60 Days
Our Solution: Executed targeted XHS campaigns fueled by strategic KOC partnerships to drive brand awareness.
The Results: Successfully gained 2,000 organic followers within just two months of the store's launch.